Martinique, a French overseas territory nestled in the Caribbean, is renowned for its vibrant culture, stunning beaches, and lush landscapes. Popular destinations such as Fort-de-France, Les Trois-Îlets, and Saint-Pierre attract visitors worldwide, contributing significantly to the island's tourism sector. In 2019, Martinique's internal travel and tourism consumption reached approximately 672.5 million U.S. dollars, underscoring the industry's economic importance.
In recent years, the rise of short-term rentals (STRs) has transformed how visitors experience Martinique. Platforms like Airbnb and