Short-term rentals (STRs), often termed "vacation rentals," are subject to strict regulations in Monterey County, California. Within unincorporated areas of the county, STRs are generally permitted under specific conditions, including obtaining an administrative permit that allows rentals for a minimum of seven days and not exceeding 30 days. Coastal STRs require a coastal development permit. The rental market is robust for properties like beach houses and rural cabins, catering primarily to tourists visiting attractions such as Cannery Row and Big Sur, rather than business travelers. The Monterey County Planning Department is the main regulatory authority overseeing these permits and regulations. For comprehensive guidelines, including the permit application process, visit the Monterey County official websites: Short-term Rentals and Vacation Rental Ordinances.