Short-term rentals (STRs) in Rock County, Wisconsin, commonly referred to as tourist rooming houses, are legally regulated and require permits from the Rock County Public Health Department. These rentals are particularly popular in rural settings, thriving with properties like cabins and lodges that attract tourists seeking outdoor experiences, as well as some urban apartments aimed at both tourists and business travelers. The market is heavily influenced by tourism, particularly during summer and fall seasons when the area's natural attractions draw visitors. The business environment is generally favorable for short-term rentals, with year-round demand from both recreational visitors and business travelers due to the county's proximity to larger cities and local attractions. The primary government authority overseeing these regulations is the Rock County Public Health Department, ensuring compliance with safety and operational standards. For more information, you can visit the official Rock County website at.